Biondo VS piastra: un'accoppiata non troppo vincente

Blond VS straightener: a not too successful match

Tool loved (and sometimes even a little too abused) by all, the straightener is also one of the main causes of deterioration of blonde hair. How come?

The bleaching agent that acts during lightening inevitably also produces dehydration and oxidation of the hair, with the formation, over the long term, of annoying yellow-orange reflections.
When the hair is exposed to very strong heat sources such as a straightener, the oxidation process is brutally accelerated, often causing unwanted orange hues.

But, obviously, giving up the use of this tool, often essential for those who have little manual skills with a brush and hairdryer or little time to waste, is unthinkable.
For this reason, a solution to limit damage and safeguard the color done by the hairdresser can be to use heatcare products that protect the hair from heat sources.

Find out now how to best repair your hair!

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